Marketing
Author: Roger Kerin/Steven Hartley/William Rudelius
Textbook Materials (195)
- MKTG Quiz 4 (Chapter 18: Implementing Interactive and Multichannel Marketing)2013-05-12
- MKTG Quiz 4 (Chapter 17: Personal Selling & Sales Management)2013-05-12
- MKTG Quiz 4 (Chapter 16: Social Media to Connect with Consumers)2013-05-12
- MKTG Quiz 4 (Chapter 15: Advertising, Sales Promotion, and PR)2013-05-12
- MKTG Quiz 4 (Chapter 14: IMC & Direct Marketing) 2013-05-11
- Marketing 300 Final 2013-05-07
- Chapter 15: Managing Marketing Channels & Wholesaling2013-05-07
- MKT 360 ch 16 - 172013-05-07
- Chapter 19: Advertising, Sales Promotion, & Public Relations2013-05-07
- Chapter 16: Customer-Driven Supply Chain & Logistics Management2013-05-07
- Chapter 18: Integrated Marketing Communications & Direct Marketing2013-05-07
- Chapter 17: Retailing2013-05-07
- Ch. 19 Flashcards2013-05-07
- Marketing 300 Final 2013-05-07
- Marketing 300 Final 2013-05-06
- chapter 172013-05-05
- Marketing 300 Final 2013-05-04
- Exam 52013-05-04
- Chapter 162013-05-01
- Ch. 15 Advertisements2013-04-30
- Test #52013-04-28
- Exam #42013-04-18
- Exam #42013-04-18
- Test #4 Cards2013-04-18
- Exam #42013-04-18
- Marketing Final Equations2013-04-17
- Exam #32013-04-16
- ch 13 2013-04-09
- chapter 122013-04-08
- Ch. 112013-04-03
- Test #4 Cards2013-03-27
- Chapter 102013-03-26
- Exam #32013-03-12
- ch 62013-03-05
- ch 52013-03-04
- CHapter 92013-03-04
- Ch. 8 Market Segmentation2013-03-03
- chapter 42013-02-13
- chapter 32013-02-12
- Chapter 22013-02-12
- Exam #2 2013-02-08
- Exam 1 terms2013-01-28
- Marketing Exam #12013-01-23
- Chapter 22013-01-22
- Chapter 1 - Creating Customer Relationships and Value through Marketing2013-01-22
- Marketing2013-01-15
- chapter 42012-12-12
- Deck the Halls2012-12-12
- MKT 300 2012-12-03
- Exam 4 Review2012-11-27
- Chapter 152012-11-26
- Chapter 112012-11-25
- Chapter 112012-11-14
- Chapter 9 2012-11-05
- Chapter 82012-11-05
- Marketing Exam 22012-10-26
- Chapter 5 definitions2012-10-26
- Exam 2 Terms ( You're Welcome People)2012-10-26
- MARKETING 300 EXAM 2.docx2012-10-26
- Chapter 7 definitions2012-10-26
- Chapter 6 definitions2012-10-26
- Chapter 3 Learning Objectves2012-10-26
- Chapter 9 definitions2012-10-26
- Chapter 3 Key Terms2012-10-26
- Chapter 8 definitions2012-10-26
- Chapter 4 Key Terms2012-10-26
- Chapter 15: Managing Marketing Channels and W2012-04-04
- Chapter 92012-02-21
- Chapter 32012-02-21
- Chapter 22012-02-21
- Chapter 12012-02-21
- Chapter 21: Implementing Interactive and Multichannel Marketing2011-12-06
- Chapter 17: Retailing2011-12-05
- Chapter 22: Pulling it All Together: The Strategic Marketing Process2011-12-03
- Chapter 19: Advertising, Sales Promotion, and Public Relations2011-11-03
- Chapter 14: Arriving at the Final Price2011-11-03
- Chapter 13: Building the Price Foundation2011-11-02
- Chapter 12 Lecture2011-11-01
- Chapter 12: Services Marketing2011-11-01
- Chapter 20: Personal Selling and Sales Management2011-10-30
- Chapter 18 Lecture2011-10-26
- Chapter 18: Integrated Marketing Communications and Direct Marketing2011-10-22
- Chapter 11: Managing Successful Products and Brands2011-10-09
- Chapter 92011-09-16
- Chapter 62011-09-10
- Chapter 52011-09-10
- Chapter 42011-09-09
- Chapter 32011-09-08
- Chapter 22011-09-08
- Chapter 12011-09-08
- Marketing Final2011-07-20
- Chapter 18: Integrated Marketing Communications and Direct Marketing2011-07-19
- Equations For Final2011-07-18
- Final Exam2011-07-17
- Chapter 22: Pulling It All Together: The Strategic Marketing Process2011-07-13
- Quiz 9 Vocabulary pt. 22011-07-13
- Quiz 6 Vocabulary2011-07-13
- 1st Midterm 2/17/112011-07-13
- Chapter 19: Advertising, sales Promotion, and Public Relations2011-07-10