Chatper 2
Journalism 201 with Tanner at University of South Carolina - All Campuses
About this deck
By: Katie Dobbins
Textbook:
Media of Mass Communication, The (9th Edition)
Created: 2010-01-26
Size: 53 flashcards
Views: 36
Textbook:
Media of Mass Communication, The (9th Edition)Created: 2010-01-26
Size: 53 flashcards
Views: 36
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interpersonal communication
usually two people face to face
Printing technology
printing press developed in the 1400's
Chemical technology
Photography and movies
Electric Technology
Sound recording, radio, television
Digital Technology
Internet
Movable Metal Type
innovation that made the printing press an agent for mass communication
Johannes Gutenberg
Metallurgist who invented the movable metal type in the 1440's
Frederick Ives
Invented halftone in 1876
Halftone
reproduction of an image in which the various tones of gray or color are produced by variously sized dots of ink
Steve Horgan
adapted halftone technology for high-speed newspaper presses
National Geographic
a pioneer magazine in using visuals
Henry Luce
magazine innovator whose Life exploited photographs for their visual impact
Joseph Niepce
Discovered how to preserve a visual image on light-sensitive material
Mathew Brady
created photographic record of U.S. Civil War
Persistence of Vision
phenomenon that fast-changing still photos create the illusion of movement
William Dickson
developed the first movie camera
George Eastman
developed celluloid film
Lumiere brothers
opened first motion picture exhibition hall
Phonograph
first sound recording and playback machine
Emile Berliner
invented machine to mass produce sound recording
Joseph Maxwell
introduced electrical sound recording in 1920's
telegraph
electricity-enabled long-distance communication, used mostly from Point A to Point B
Samuel Morse
inventor of the telegraph 1844
Granville Woods
invention of railway telegraphy
Heinrich Hertz
demonstrated existence of radio waves in 1887
Guglielmo Marconi
Transmitted first wireless message in 1895
Philo Fransworth
Inventory of Television
Image Dissector
first device in early television technology
Geosynchronous orbit
orbit in which a satellite's period of rotation coincides perfvectly with Earth's rotation
Arthur C. Clarke
devised the concept of satellites in geosynchronous orbits for communication
Telstar
first communication satellite
Uplink
a ground station that beams a signal to an orbiting communication satellite
Downlink
a ground station that beams a signal to an orbiting communication satellite
Landline
conventional telecommunication connection using cable laid across land, typically buried or on poles
Cable Television
television transmission system that uses cable rather than an over-air broadcast signal
Fiber-optic cables
thin, flexible fibers of glass capable of transmitting light signals
Semiconductor
silicon chip that is used in digitization
Internet
a high-capacity global telephone newtowkr that links computers
Digital
technology through which media messages are coded into 1s and 0s for delivery transmission and then decoded into their original appreance
Media Convergence
melding of print, electronic and photographic media into digitized form
Harold Lasswell
devised the narrative communication model
Channel
the medium through which a message is sent to a mass audience
Effect
the consequence of a message
Amplification
giving a message to a larger audience
Gateskeepers
media people who influence messages en route
Regulators
Nonmedia people who influence messages
Noise
mpediment to communication before a message reaches a receiver
Semantic Noise
sloppy message crafting
Channel Noise
interference during transmission
Environmental Noise
Interference at reception site
Filter
receiver factor that impedes communication
Physical Filter
receiver's alertness impending deciphering
psychological filter
receiver's state of mind imperending deciphering
About this deck
By: Katie Dobbins
Textbook: Media of Mass Communication, The (9th Edition)
Created: 2010-01-26
Size: 53 flashcards
Views: 36
Textbook:
Media of Mass Communication, The (9th Edition)Created: 2010-01-26
Size: 53 flashcards
Views: 36
About StudyBlue
STUDYBLUE makes things that make you better at school.
Things like online flashcards with photos and audio.
Things like personalized quizzes and friendly reminders about when (and what) to study next.
Think of it as a digital backpack™: access to all of your study materials online and on your phone.
STUDYBLUE exists to make studying efficient and effective for every student, for free. Join us.
“I have used this website for three exams, and I see a huge difference in my test results.”
Naj
Naj