CHAPTER THREE Postmodern: a time of disintegration of riles for many aspects of life. Characterized by ambiguity and uncertainty about rules. Eclecticism: designers and consumers borrow from everywhere and mix and match extensively, across boundaries. Nostalgia: styles popular in previous decades and historical eras are reinterpreted and incorporated in present day dress Questioning of rules: traditional ways of doing things are continually questioned. Simulations valued: technology allows desirable substitutions as well as let?s is simulate and unnaturally produce materials and the body. Braces, furs, tanning CHAPTER TEN Race: mongoloid, negroid, Caucasoid. Ethnicity: culturally determined. Examples: Italian American Hegemony: power based on dominance and leadership by one group over other groups African American: business suits, spend a lot on clothes and hair care Hispanic market: dress up, spend money on clothes Asian: quality, sizes
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