the scientific study of how individual’s thoughts, feelings, and behaviors are influenced by other people
the idea that human societies have developed basic rules of social and moral conduct, which members of the societies implicitly agree to follow
a very large system of schemas that are linked together on he basis of shared meaning or shared experience; it is one way to conceptualize how information is organized in memory.
the idea that positive feelings will activate positive memories and negative feelings will activate positive memories and negative feelings will activate negative memories.
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