the branch of psychology concerned with the way individuals' thoughts, feelings, and behaviors are influenced by others.
the process of forming impressions of others
widely held beliefs that people have certain characteristics because of their membership in a particular group. ex] gender and ethnicity play a role in developing these
opinion formed based on the ethnicity of a person
opinion formed based on the occupation of an individual
occurs when people estimate that they have encountered more conformations of an association between social traits than they have actually seen; in other words, people not only see what they expect to see, they also tend to overestimate how often they see it.